India is on the cusp of a revolution in ushering in low carbon footprint practices in applications where the conventional tree-based paper is consumed. A unique dimension strengthening the product story is the proliferation of Digital Technologies being rolled out in validating and authenticating products & assets.
Etrax Mobility has strong domain expertise in harnessing the goodness of both these pivotal developments and creating a Generic Smart Documentation & Labeling Solutions for a vast number of end applications.
Universities and Educational Institutes
Banking
State & Central Government Departments
Construction and Engineering
FMCG, Consumer Durables and Industrial Brands
Duplication in products is a measure concern for genuine brands which serve their customers loyally. To counter this malpractice a strong technology was needed with robust yet easy interface.
Etrax has engineered innovative solutions for this segment using smart in mould labels. Smart Labeling is very useful in paper based packaging with mould labeling.
Smart Labeling allows an end consumer to scan the product using an android mobile phone and get instant benefits on rebates, discounts and most importantly, know for sure that the product he/she is buying is 100% genuine.
Invisible Print: The matter would become visible only under a certain range of ultraviolet rays.
Variable Serial Number: Serial numbering will be printed on the documents using Magnetic Ink which cannot be copied.
Micro lettering: Invisible printing of (universities / brand) will be done which can add up to the security level.
Computer-Based Security Border: Fine decorative border in the document through mathematical calculations which cannot be easily copied by others.
Blind Embossing: University’s logo will be embossed on an on-line basis through a special method while the certificate is printed.
Void Pantograph: Refers to a method of making tamper-resistant patterns in the background of a document.
Thermochromic ink: Security ink which will either disappear or change colors when the ink is rubbed, usually by the fingertips.